Do I need to install anything, or own a special camera?

Nothing to install: urbania360 runs entirely in the browser. You do need equirectangular panoramic photos, which is what any 360 camera on the market produces, and what the panorama mode on several phones produces too.

How is this different from Kuula, Matterport or 3DVista?

They are all good tools for building a 360 tour. urbania360 is built for one specific job: selling property. That is why the polygons you draw are not decorative shapes but units, and when the project is wired to your Urbania 3D showroom they take the colour of their sales status and show their label on their own. If your use case is not real estate, any of the three will serve you as well as we would.

Is the free plan a trial that expires?

No. It is a plan that never expires and asks for no card. It includes 1 project, 3 tours and 5 panoramas per tour — enough to publish a real tour and share it.

How do I put it on my website?

With an iframe. Every published tour has its own embed address that you paste into your page, and it runs inside your design. You can also share the direct link over a message or email without embedding anything.

Can I add my logo and remove the urbania360 mark?

Your organisation’s logo and colour unlock from the Starter plan. Removing the watermark from the viewer comes with the Pro plan.

Can I hide a tour until the pre-sale launches?

Yes. A tour can be published password-protected rather than open: anyone with the link is asked for the password first. Available from the Pro plan.

What do you mean, the polygons paint themselves?

If you connect an urbania360 project to your project in the Urbania 3D showroom, each polygon can point at a real unit. From then on it takes the colour of its sales status — available, reserved, sold — and can show its label. When the status changes in the showroom, the tour reflects it with nobody editing anything. The connection is optional: without it, you pick the colours by hand.

Does it work well on a phone?

Yes, and it uses the gyroscope: move the phone and the view follows, as if you were standing there. Fullscreen, the thumbnail strip and the compass work too.

Can I work with my team?

Yes. urbania360 is organised around an organisation: you invite your team by email and everyone shares the projects and tours. How many organisations and projects you can have depends on the plan.

What if I need more than the Pro plan?

That is what Enterprise is for: quoted individually, with no cap on projects, tours, panoramas or storage. Write to us and we will work it out.

About us

About urbania360

urbania360 is the 360° virtual tour platform by Urbania, an Argentine proptech company founded in March 2025 in Rosario.

What Urbania does

Urbania digitises the sale and follow-up of real estate developments. The first product was 3D showrooms: interactive walkthroughs where a buyer picks a unit, sees it from the inside and checks its sales status before the building exists. Developers and builders in Argentina, Paraguay, Chile, Bolivia, Brazil and Mexico work on that platform.

urbania360 is the missing piece on the photographic side: it turns equirectangular panoramas into a navigable tour, published with its own link or embedded in any website.

Where this product comes from

From a concrete limitation. A generic 360 viewer shows the photo and stops there: it does not know which unit each room belongs to, or whether that unit is still for sale. For an estate agency that means keeping the tour and the price list as two separate things, which fall out of sync in the first week.

In urbania360 a polygon drawn over the image can point at a real unit in an Urbania 3D showroom and automatically take the colour of its sales status: available, reserved or sold. The tour stops being a frozen marketing asset and becomes a view of the inventory.

The company

Urbania was founded in March 2025 in Rosario, province of Santa Fe, Argentina, by Ignacio Apestegui, Tomás Carrari and Juan Cruz Cáceres. The team is ten people full time and around thirty collaborators.

Urbania’s work has been covered by Forbes Argentina, EmpreHouse, Punto Biz, El Ciudadano, La Capital, Minuto Constructivo and Innovación Digital 360.

Company details

Address: Balcarce y Güemes, Rosario, Santa Fe (2000), Argentina
Email: urbania3d.app@gmail.com
WhatsApp: wa.link/19qd7m
Opening hours: Monday to Friday, 9am to 6pm Argentina time (UTC−3).
Application: app.urbania360.app
Demonstration tour: app.urbania360.app/t/QvYNFhqJ
Corporate website: urbania3d.app
Security contact: /.well-known/security.txt

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